Cassie Patt

CASSIE PATT

Bradenton, Florida 34203 cgrayhunt1@gmail.com

EDUCATION SALES CONSULTANT

Highly motivated, growth-oriented and awarded Sales Professional with extensive experience maximizing bottom line results, negotiating and managing critical accounts in K-12 and Higher Ed across the Eastern US. Expert strategic planner focused on profit and competitive advantage. Stay abreast of and capitalize on cutting edge educational trends. Powerfully persuasive speaker, practiced at delivering influential presentations to high profile clients and senior executives.

PROFESSIONAL EXPERIENCE

 

CGP EdConsultants Bradenton, FL October 2008-Present

Regional Sales Manager – Southeastern United States

• Independent Sales Representative for Florida Educational Tools, Inc
  

• Available for Professional Developement Workshops, Public Speaking Engagements, Consulting, and networking for k-12 and HED Institutions, as well as Education focused Companies and Organizations

Atomic Learning Little Falls, MN May 2008-October 2008

Territory Sales Manager – Eastern United States

• Responsibilities include new account sales in the Southeastern US, consistently achieving revenue targets. Responsible for executing a sales plan that includes account profiling, demand/lead generation and sales conference logistics.

• Organized and closed several successful Group Purchase Programs, resulting in over $400,000 in new revenue.

Pearson Assessments (now Scantron) Eagan, MN 2006-April 2008

Account Executive & Classroom Sales Specialist – Southern United States

• Revived a stagnant territory, resulting in 141% of plan for the 2007 fiscal year and President’s Club achievement. Increased overall sales for scanners and software in the Midwest Region with 55% growth this year. Strategies used for this very mature market included:

  • Creating sales opportunities in new and stagnant markets, while growing revenue from existing client base through leadership and coordination of strategic sales partnerships across various functional sales teams within and outside of Pearson.

  • Calling on key decision makers within existing and potential accounts rather than just end users.

  • Exceeding sales quotas by using a consultative approach to prospecting possible clients and managing existing accounts through a virtual office and in person, traveled 75%.

• Successfully re-launched the sales program for CPS Student Response Systems in the K-12 market throughout the South Eastern United States for Pearson Assessments, resulting in 275% growth the first year and 110% growth last year. Strategies included:

• • Leading collaboration across marketing, product management, cross functional sales teams and internal sales teams to boost sales leads and opportunities.

  • Dealing with channel conflict between our sales force and the manufacturer’s direct sales force.

  • Solid development/cultivation of K-12 clients across a 15 state territory, by targeting top decision makers in key districts.

  • Devising a multi-layered sales approach through client consultations and developing powerfully persuasive sales materials, to present to diverse educational audiences from classroom teachers to top administrators to CIOs. Including bundling of Professional Development Opportunities with products to take advantage of creative funding sources within the education market, ie. Title I and II funding.

FedEx KINKO’S, Bradenton, Sarasota, Ft. Myers, Naples, Florida 2001-2005

Account Manager (2003-2005), Territory Representative (2002-2003)& Trainer & Customer Service

Specialist (2001-2002)

• Propelled a portfolio from $200,000 in the first year to $1,200,000 in the third year through strategic relationship development, facilitation of web ordering access, client training on latest printing and document creation technologies and focusing account development on niche markets, ie. Education, Financial, and Government.

• Education Market included K-12 and Post Secondary throughout my territory (Bradenton, FL to Naples, FL), meeting with key decision makers in administrative offices to conduct thorough needs analysis and provide consultative solutions. Grew this niche market from $10,000 first year to over $300,000 in the third year.

• Exceeded annual sales expectations and cultivated an understanding of sales finance, sales targets/quotas and other critical impacts on a business.

• Collaborated closely with sales management in the growth of commercial, government and education accounts through cold calls, demonstrated value-added capabilities/solutions and other sales opportunities. Worked with major and national account managers/digital solutions departments in the development and support of commercial products.

• Boosted sales through client-centric services, revitalization of inactive accounts, training of co-workers on sales/customer service and apprentice/advanced technology operations.

THE OUT OF DOOR ACADEMY, Sarasota, Florida 1999-2001

Teacher

• Introduced technology into the 7^th-12^th grade Social Studies curriculum.

  • Utilized online assessment solutions for students.

  • Implemented online journals and portfolios for student work.

  • Introduced students to digital presentations for their work, including powerpoints and digital video production.

• Focused on the advancement of professional development, trained faculty/staff on software usage.

  • Trained faculty on use of online assessment solutions.

  • Attended workshops and tradeshows, ie FETC to bring back ideas to the faculty and administration.

• Developed the Scope and Sequence for PreK-12 social studies curriculum.

ST. LUCIE WEST CENTENNIAL HIGH SCHOOL, Port St. Lucie, Florida 1998-1999

Social Studies Teacher

• Integrated technology into the High School Curriculum

  • Utilized internet as a vehicle for student research

  • Implemented use of web cam and chatroom technology to promote interaction between my students and other students around the world. This was a pilot program in which a select group of teachers from across the state of Florida were invited to participate

• Chosen to implement and train on school-wide software programs.

  • Despite being a brand new teacher, selected to lead other teachers in implementation of technology into the curriculum and administrative functions.

  • Chosen to represent our school at technology conferences, such as FETC, to monitor and select upcoming technology products and services.

EDUCATION

UNIVERSITY OF FLORIDA, Gainesville, Florida

Master of Arts in Secondary Education, Social Studies, 1997

• Program had a major focus on integrating technology into the mainstream curriculum

• Internships included integrating technology into middle and high school classrooms across Alachua County

Bachelor of Arts, History, with Minor in Secondary Education, 1995